- Gary Hamel on Managing Generation Y – the Facebook Generation – WSJ – Seems I've seen these 12 points before – can't recall where, but they are familiar. Anyway, brief, light-weight toss-off article homogenizes The Kids by working backwards from characteristics of some web interactions to characterizing the Coming Workers. – (management facebook newmedia socialmedia fyc fluff )
- The Eight-Word Mission Statement – Harvard Business Review – The short form forces concision, but it can also be used to generate possibles. 'Starr insists that companies he funds can express their mission statement in under eight words. They also must follow this format: "Verb, target, outcome."' It'd add "means." – (genre generator mission shortform twitter statement branding )